The Founder
09:18:00
From Shanghai to Mumbai. From London to Paris. From New York to Stockholm. We all know it. We all fell for the convenience of a wrapped-up burger in a couple of minutes landing on a tray, with the company of chips and Coca Cola. We crave it from time to time both when we travel and stay at home. It combines our need to get fed and our desire for something tasty. Leaving the health value of the meal, a number of calories (far too big for our needs), or the fact that it doesn't really disintegrate over time (the famous case of McDonald's burger looking almost intact after ten years of preservation), let's focus on the phenomenon. Behind every company there is a story, behind every business and corporation there is an idea. This is a story about the idea of a fast food meal that enchanted masses and a man who had a far bigger dream that one local restaurant. The Founder.
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